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Author, Presenter,
Business Coach, Workshop Leader
Trudy Bourgeois, a former corporate sales and marketing executive,
is the founder and president of The Bourgeois Company. With over
20 years of business experience, Trudy understands what is needed
to inspire employees, create workable strategies, and improve employee
performance. She has designed and implemented strategies, structures,
and marketing programs for Brown and Williamson and co-founded their
women's leadership forum. Trudy most recently has held the position
of Divisional Vice President of National Accounts.
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The Leadership Evolution:
Blending the Best of the Male and Female
Leadership Styles to Create the Hybrid Leader
Optimizing the 21st. century work force requires
a new leadership style capable of blending the best of both masculine
and feminine management and behavioral traits. Trudy's step-by-step
process will combine both approaches to create a new leadership
style that has the greatest impact on your organization. .and the
bottom line! Your attendees will learn how the work force is responding
in an extremely positive manner to a composite leadership style
that values differences, believes in true empowerment, and honors
non-traditional needs.
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Pillars of Excellence...
Where the Elite Stand
Today's organizations contain both quality employees
and quality programs that are sometimes underutilized due to cost-cutting
and economic pressures. The upside of this condition is that the
organization's creative energy, diverse talents, and innovative
ideas are already on site! What is needed are transformation leaders
who will recognize and harness the resources available to them.
They can stimulate the competitive nature of your organization to
achieve higher levels of performance. Meeting the needs of the company,
solving real business problems, and establishing the organization
as a leader in the competitive market are just some of the benefits
of this management behavioral change; truly an opportunity to experience
the future of success and excellence.. .today.
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Her Corner Office:
Seven Personal Leadership Strategies to Build a Successful Career
This seven step leadership and career advancement strategy is designed
to serve as a road map for women to help them reach the executive
level of any organization. They will discover practical tips to address
critical success factors including relationship management, effective
communication, and emotional intelligence. Participants will learn
how to deal with complex issues that can enable women to optimize
their contributions and value to their organization. Get ready to
be inspired and empowered to take control of your professional destiny.
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The Opportunity Called "Change"
This presentation reveals how leaders can be catalysts of change and
develop a new corporate culture through open-door communications,
honest relationships, and leading by example. Without strong leadership,
employees develop a negative attitude which will adversely affect
your bottom line. Leaders who can process change intellectually and
emotionally are able to encourage others to embrace change as an opportunity
for breakthrough success. Learn how to make the head-heart connection
to unlock your team's ability to thrive on change.
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What Trudy Does and How She Does It!
Trudy's programs are customized to provide strategies and solutions
to:
• Stimulate change
• Increase productivity
• Build better working relationships
• Improve organizational effectiveness
• Optimize your 21st. century work force
• Develop "hybrid leaders"
Trudy's presentation style is content-driven and delivered in a
way that is enjoyable as well as informative. Her blend of business
experience and a presentation style that is peppered with humor
has a positive impact on her audiences who are able to put her strategies
into immediate practical use.
Different Services Tailored To Your Needs
Keynote presentations * experiential learning summits * business
coaching for improved performance * tele-classes
Publications
• Her Corner Office: A Guide to Help Women Find a Voice and
Place in Corporate America
• The Hybrid Leader: Blending the Best of the Male and Female
Leadership Behaviors to Transform Corporate America
Trudy Presents... The Workshop Series
• Surviving and Succeeding in Corporate America as a Person
of Color
• Targeting Success
• Making a Good Team Great!
• Motivating Your Team to Achieve Great Performance
• Marketing the Brand Called "YOU"
Client Listing
Nestle Purina Pet Care Company • The Gillette Company
North Central Texas WorkForce • The McLane Company
Piano Independent School District • Dr. Pepper
Murad • Inside Collin County Business Journal
Network of Executive Women • Chamber of Commerce-Piano
Women of Vision International
National Association of Women Business Owners
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What People Say About Trudy
"I got one tip after another that I could immediately apply
to increase my productivity and my effectiveness as a leader."
Ron Suggs, Director of Retail Services, Nestle USA
"Excellent! Inspirational! I want every one of my managers
to become a hybrid leader. There are powerful secrets in your message
that I believe can help my company make significant business improvements.
We want you back!"
James White, Senior Vice President, The Gillette Company
"Trudy's ability to think out of the box is absolutely
contagious and has directly impacted our organization's innovative
and creative competencies."
Bill Fenderick, Senior VP-Merchandising, The McLane Company
"Thanks for the great presentation. You have an engaging
style and I loved your humor. I walked away with knowledge that
I didn't have before your presentation."
Kelli Ciatto, Women of Vision Conference
"What a refreshing presentation. Finally a speaker who
is knowledgeable and funny. Absolutely awesome!"
Linda Cubero, VP, EDS
"Trudy is a trailblazer. Her insight on change is spot
on. She inspired me to take control of my own destiny and now I
love change."
Amelia Strobel, Director, Frito Lay
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