Through entertaining and informative keynote speeches and sales
workshops, Sam shows you how to build this Heart & Mind connection
with each customer. First, he diagnoses which style – Heart
or Mind – drives your sales approach, marketing and culture.
Then he teaches you the skills, techniques, and strategies to
help you realign your style and achieve a more balanced and successful
approach. The result means increased sales, more referrals, and
a decreased rate of “Silent Defections” of customers
from your radar.
Finesse for Success and See the Big Bucks Roll In!
Do your profits fall short of your sales goals? Are your customers
using your services once or twice, but then defecting to your
competitor? Is your bottom line not nearly what it needs to be?
It may be because you have satisfied customers, but not loyal
customers.
Sam’s powerful keynote uses studies in behavioral sciences,
as well as Sam’s hard knock experience from the sales floor,
to get you to look at every aspect of what the customer is looking
for, both in the product and in the service.
In a fun and lively address that will have you on the edge of
your seats, Sam will teach you how to walk the delicate line of
influencing the customer’s buying habits with regard to
both heart and mind. When you sell to the customer’s mind,
you get the sale but no loyalty. When you sell to the customer’s
heart, you get the loyalty, but not the sale. But focus on both,
Sam proves, and you’ll have loyalty and endless customer
referrals—for life.
Sam will also address the other most common instances where finessing
opposing principles should apply:
• Examining long term goals vs. short term goals
• Being reactive vs. being proactive
• Managing with respect vs. likeability
• Business virtue vs. business ethics
• Hiring natural talent vs. experience
• Fitting your business with employees vs. fitting your
employees with your business
Pillars of Profits to Carry your Business
Do you know what you’re doing best and what you’re
doing worst? Are you maximizing the strongest parts of your business?
And are you prepared if one of your profit pillars collapses?
You may be too focused on one area of your operation, and neglecting
parts that will ultimately help you achieve your business goals.
Learn how to build on multiple profit pillars that will enable
you to sustain effective growth, where you develop exponential
profits instead of linear ones!
In this compelling keynote, Sam will demonstrate how to manipulate
each specific force that will build your profits. Some of the
topics he will discuss are:
• Sales
• Margins
• Closing Rate
• Marketing
• Servicing
• Prospecting
• Time Management
You’ll learn the best methods to balance every aspect of
your business! If one aspect of your business is lacking, another
pillar will keep your business running strong. You’ll sustain
growth even when the economy is stagnating, and create a synergy
to uphold your business because every pillar is minded to.
Super-Sizing Your Small Business Dream
Do you own your business, or does your business own you? About
96 % of all independent businesses fail, while 90% of franchised
businesses are still in operation after ten years. What are they
doing, that the small businessman isn’t? Are you just trying
to stay afloat, or is every action you take a step in building
your business? That’s where Sam Allman comes in.
Experience the freedom you thought you would have when starting
your own business, while still running it at maximum efficiency!
Often, small business owners are overworking themselves because
they don’t know which direction to go. They’re doing
business, not building business. They don’t own a business,
they own a job. They’re not establishing systems and procedures
that would turn their operation into a predictable profit making
machine. These people will never get passed a certain plateau.
Your business will always be small as long as there’s incompetence.
Sam will teach you his six business systems that will help your
operation flourish like a franchise. You can then apply these
newfound systems to your business, and watch for predictable profitability
– balance sheet after balance sheet!
Assembling the All-Star Sales Team
Are your salespeople book smart but not street smart? Do they
have all the tools, but can’t turn a profit? They look good
on paper, but that doesn’t correlate to your bottom line.
In this creative keynote, Sam Allman reveals the step by step
process in turning your workforce into a top notch sales machine.
Detailing training methods, performance enhancing techniques and
service oriented approaches, Sam proves that it’s not what
your salespeople know, it’s what they do.
Aside from the development aspect, Sam’s system addresses
poor performing salespeople that not only hurt the bottom line,
but also undermine leadership. He’ll look into the contrasting
qualities that make up an effective salesperson, and how they
often need to take on multiple roles in order maximize their sales
output.
In no time, your salespeople will grasp a variety of efficient
styles where they won’t have to use price as a crutch to
make the sale.
Turning Emotional Intelligence into Dollars and Cents
Are the interactions on your sales floor dull and uninspiring?
Is there a passion that your team is lacking? Do you just wish
there was a hint of enthusiasm?
An understanding and recognition of emotions in the business
arena can be one of the most effective tools you possess. In this
keynote presentation, Sam Allman confronts issues that are often
pushed to the side in the cut-throat professional world. He addresses
the meanings of goals, and reactions when they are met or not.
He presents a means to increase the passion of your workforce
on all fronts, as well as instill a certain urgency which, if
you lack, can destroy your operation.
Sam will examine the intricacies of motivation, and how to extend
and enrich the levels of optimism within your workplace. He’ll
speak on trust and relationship building, as well as the recognition
that having the highest IQ in your company is irrelevant if you
aren’t aware your own and others feelings.
