Creative Problem Solving
Look at solutions in a new way. Use the SCAMPER principle as a problem-solving shortcut. Find out how the hot dog bun and ice cream cone were invented. How rubber bands and potato chips were discovered. How cellular phones and faxes were created through
easy-to-learn creative methods. Whatever the problem, you'll see how to find answers in minutes through substitution, alteration, elimination, rearrangement and other effective techniques. The one tool you need in today's changing corporate environment.
Imaginative Team Building
Learn how to build your dream team with this exciting success formula. Analyze your individual work style. Manage and balance your team's dynamics. Evaluate your overall performance climate. Give your team a fitness check-up. Find out your personal influencing skills. Polish your people skills. After this session, you'll discover the inside track to powerful leadership.
Mental Peanut Butter - Branding That Sticks!
You'll leave prepared to tackle the press and armed with ten top tips for interviewing in both print and broadcast
Dynamic Direct Response
Media Mastery: Ad Size, Frequency and Color
How to Write Killer Copy
In this hands-on session, you'll learn how to give your ads real stopping power. These professional writing tips will: Make your message persuasive. Pack your copy with punch. Drive the reader to take action. You'll master the "ABA format" for greater impact. Improve flow with parallel construction. And write tighter copy in no time. Best of all, you'll transform terrific ideas into powerful promotions!
How to Create Great Ads in Breakneck Speed
Imagine having an entire library of layouts at your fingertips! No more searching for a creative format. No more looking for a strong graphic solution. Now you can create, at a moment's notice, a powerful ad. At this interactive
workshop, you'll discover what works and why. You'll be able to apply effective design tips instantly. And, you'll create visuals with pizzazz, in no time flat!
Writing With Impact!
Proofreading Like a Pro!
Soaring, Not Just Flying
After participating in this energizing program, you won't be satisfied with the status
quo. Instead, you'll learn to go beyond your comfort zone. Just by applying a few simple steps, you'll stretch your personal boundaries so you can accomplish your goals with less effort. You'll immediately be able to implement these and other action-oriented techniques:
- do something you've never done before
- meet challenges head on
- turn obstacles into assets
- think "anything's possible"
- act like the person you wish to become
- be daring
tactikPAK® - Patented Learning System (U.S. PatentNo. 5,927,987)
This exciting new technique is offered in nine business disciplines. Like Cliff Notes® for adults, this material is readily retainable. Because it's random, sequential and modular, it can be applied in any order. It's so flexible, it can easily be integrated into
other programs for exponential learning. Choose from the following:
- Public Relations