John Eckberg


John Eckberg is a career journalist with 27 years of experience in the challenging field of daily newspaper reporting. A graduate of Ohio University, he has been a business columnist and business reporter at The Cincinnati Enquirer for more than a decade, where he has covered numerous beats including federal courts, investigative reporter, feature writing, neighborhood columns and urban development. Widely published, his work has appeared in The New York Times, Newsweek, USA Today and many other American print and Web publications. He is the author of The Success Effect: Uncommon Conversations with America’s Business Trailblazers and co-author of Road Dog, a true-crime thriller about serial killer Glen Rogers of Hamilton, Ohio. A Cincinnati resident, Eckberg currently has several other projects underway, including The Mud Daddy Chronicles, a recipe book and fishing memoir of 25 years of fishing trips, and Pot of Gold, a best-practices business book


Getting People to Like and Trust You in 15 Seconds or Less – The Essence of Sales Success. As a reporter, I am called upon daily to convince average people that they should tell me what they think about topics, then give me their name, neighborhood and age. How do I do it? I project my heart and use a Dian-Fossey-In-The-Wild approach to people as all human relationships are never far from the jungle.

The Success Effect – What American Business Leaders Know. Based on my 2006 book published by Sterling and Ross, this offering combs through thoughts and motivations of business leaders and entrepreneurs to bring listeners insight into the essence of their success and the G.O. F.I.G.U.R.E. factor.

Hidden Cincinnati: A 20-minute to 40-minute lecture, this is no dry history of the Ohio Valley and Cincinnati, but instead draws upon lost stories I know about the characters who once lived in this riverside town: from Lafcadio Hearn, considered the founder of modern journalism, to a teenaged Mark Twain, who spent a rugged winter working at a printing company here. From Thomas Edison, who left a tin tube from a pre-patent phonographic recording in the cornerstone of a local church, to Bo Walker, who caught barn-storming pitcher Satchel Paige during the early 1940s. The presentation is perfect for light luncheon entertainment.

Human Performance Lab: Most major American cities have a performance laboratory right downtown – the baseball stadium. Nightly this green field becomes an arena of performance. Through anecdote and story, I show how words have transformative power and nobody knows this better than professional baseball players, who have listened to jeers from the Cincinnati stands for nearly 150 years. In fact, heckling visiting ball players in Cincinnati is one of the oldest sporting traditions in our nation.

Serial Killers: As the author of Road Dog, a true-crime account of serial killer Glen Rogers, I can also speak with authority about this new and dangerous social trend – perfect for police, judicial or law enforcement luncheons.


The Success Effect
Trump. Gerstner. Chopra. Zell. Springer.  
Those are just some of the names in THE SUCCESS EFFECT, a ground-breaking project by Cincinnati Enquirer business columnist John Eckberg. This 365-page volume contains candid conversations with America’s top business trailblazers and innovators, from household names like Deepak Chopra and Donald Trump to Tami Longaberger and IDEO’s Tom Kelley. E.W. Scripps CEO Kenneth W. Lowe details the birth of HGTV and the Food Network. Doobie Brothers and Steely Dan guitar wizard Jeff “Skunk” Baxter talks about creativity, while Lenscrafters founder Dean Butler describes how eyeglasses-in-an-hour transformed the optical industry. David Pelz, guru and coach to PGA golfers, insists average people can achieve greatness. Real-life rollercoaster tycoon Dennis Speigel talks about the essence of entrepreneurship. Dozens of other interviews detail what it takes for individuals, teams and companies to lead, achieve, prosper and grow.

Road Dog
How inattention by prosecutors and jurisdictional bickering by police agencies allowed serial killer Glen Rogers to escape justice and kill at least four innocent women.

Testimonials for John Eckberg

“I recently attended a local Public Relations Society of America meeting with John Eckberg as the featured speaker, hoping to get some dirt on how I can develop better relationships with reporters. Not only was I educated and informed about some of John’s tactics for getting great stories and developing difficult relationships, but I was also very entertained by his personable approach, wit and humor.” 
Jennifer Riegert
Founder of Spendriftmarketing

Some of words that describe John’s speaking engagement – engaging, witty, absorbing, insightful, very down-to-earth. That’s the feedback I got from my students when John visited my class at Xavier University. It was a real pleasure to have him. 
Rashmi Assudani, PhD
Department of Management & Entrepreneurship
Williams College of Business
Xavier University

"John Eckberg's speech to the Entrepreneur Luncheon at Xavier University was an engaging and delightful exploration of what could have been another dreary topic: business development. His anecdotes, stories and observations were entertaining and enlightening and captured the attention of the students and business founders who attended.  John's manner of presentation even made the topic of business development interesting to attendees whose focus was perhaps in other fields."
Vanessa Hunt
Real estate consultant/sales associate
Coldwell-Banker/West Shell
A full-service real estate company

The book is great... really easy to get through, even for people with short attention spans like myself. It's also a helpful format for communicating with policymakers here in Washington. People -- especially members of Congress -- always remember stories.
That’s why it’s included in recommended books of the Public Forum Institute. My wife, an HGTV addict really enjoyed the profile of Kenneth Lowe, CEO of E.W. Scripps Co.

Mark Marich
Editor, NDE-news
The Public Forum Institute

The Success Effect grants you that access to 41 of the most successful minds in American business. Eckberg is able to reveal some of the fundamental practices that have lead to their immense successes. What makes this book a must have for your library is that it is not a step by step manual for how to succeed in business but instead it is an interesting, un-tampered transcript - an informal look into what fuels the top business engines in America.
From Headway Corporate Resources Book Club Review

“John Eckberg, author of The Success Effect, is a modern-day Napolean Hill
Jack Warkenthien
host of BizRadioNetwork’s
“Where Main Street Meets Wall Street”

“In ‘The Success Effect,’ John Eckberg shares the cliff notes of conversations I'd kill to be part of. He lets us eavesdrop on the personal and the profound. I was deeply touched and dog-eared so many interviews, from Deepak Chopra to Bengals coach Marvin Lewis. This book will inspire you with fresh ideas for your business, terrific motivation for your colleagues and eye-opening fuel for your life." 
Mary Lou Quinlan
CEO, Just Ask a Woman; author of “Time Off for Good Behavior, How Hardworking Women Can Take a Break and Change Their Lives” and judge on ABC-TV’s hit American Inventor.



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