Brad Fregger


Speaker, Author, and much more...

Brad is the President/CEO of 1st World Library, publisher, producer, businessman, trainer—a maverick who knows how to get thing done—a compelling, entertaining, and motivating speaker for your organization.

Brad's Bio

Brad has 45 years combined experience in retailing, corporate training, publishing, and software development. He has worked in large and small companies, started two of his own businesses, worked as a senior executive in two other startups, and served on the board of directors for two companies. He is currently CEO of 1st World Library.

Brad is a practitioner/scholar, using the skills and knowledge he has learned, to amass a remarkable record of accomplishment over the past 25 years. In addition to the numerous training programs he developed as founder of three major corporate training departments (Mervyns, Atari, and Activision), he's published over 25 books, produced more than 50 videos, 12 audio books, and over 100 consumer and business enterprise software products. He is the inventor of Computer Card Solitaire, the producer of Shanghai, and was involved in the licensing of Tetris.

Brad is an expert in many critical areas of business from customer service to the management of technology. He is an international speaker, presenting talks and seminar/workshops in a broad spectrum of subjects including, team building, effective leadership, creativity, project management, the management of technology, and storytelling as a change agent. As an author Brad has written four books, LUCKY THAT WAY - Stories of Seizing the Moment while Creating the Games Millions Play, GET THINGS DONE - Ten Secrets of Creating and Leading Exceptional Teams, ONE SHOVEL FULL - Telling Stories to Change Beliefs, Attitudes, and Perceptions, and WHY PUBLISH? - Making the Right Choices for Your Book.



    • The Publishing Revolution – What It Means for Authors and Organizations
    • The Art of Project Management
    • The Essence of Creativity and Achieving Creative Environments
    • Embracing the Unexpected - Surprises, Luck, and Intuition in Business & Life
    • Reinventing Yourself – Navigating Significant Career Change
    • Using Stories to Change Perceptions, Attitudes, and Beliefs
    • Ten Secrets of Creating and Leading Exceptional Teams
    • Seizing the Moment while Creating the Games Millions Play



    • The Art of Project Management
    • Effective Leadership
    • Effective Negotiations
    • Achieving Creative Environments
    • Hiring Exceptional People
    • Using Stories to Change Beliefs, Attitudes, and Perceptions
    • The Internet's Technical Challenge -- Why Internet Companies Fail
    • Preparing for the Future



"You are at the top of the list of presenters for the Center for Community-Based & Nonprofit Organizations at Austin Community College.... Your sessions are powerful learning opportunities in their integration of skills, knowledge and experience. In each case you fully engaged all of the participants and made a real difference in their understanding...."
Barry Silverberg, Director
Center for Community Based and Nonprofit Organizations
Austin Community College

"I also want to comment on your message and process. ... your message is right on target and supports perfectly our beliefs in regard to management and effective leadership. Additionally, your ability to endear yourself to people from the Middle East, to quickly gain our trust and respect, goes a long way to explaining the success of your programs."

Yousef S. Al-Halwani, VP, T&D Operations
Riyadh, Saudi Arabia

"Overall presentation of the session, 'Telling Stories to Change Beliefs, Attitudes & Perceptions' rated ninety-eight percent (98%) in terms of professional, interesting, and content knowledge. Eighty percent (80%) gave a strong endorsement. Eighty-five percent (85%) believed the material met their expectations and want to learn more about the topic. Nearly ninety-percent (87%) indicated they want to see the workshop presenter again."
Charles Briggs, Director
Texas Commission on Volunteerism & Community Service
Austin, Texas

"Just want to thank you for your wonderfully presented and perfectly messaged Keynote Speech at the PlanView User Group Meeting this October. Everything we wanted of the keynote -- that it be on target, thought provoking, and high energy -- was there in spades. Plus you actually managed to add lots of heart and inspiration ... We had a very positive response to the User Group event this year, and your keynote was a part of that success."
Wendy Wheeler, Director of Marketing
PlanView, Inc.

"Brad's enthusiasm is infectious. He established training at Activision as a legitimate, valuable, function. He is a thinker with a bias for action—a powerful combination. He developed an interviewing course that was very valuable and an orientation program that was one of the best. He does an excellent job as facilitator and trainer, with an excellent feel for the creative process."
Ken Coleman, Former Senior Executive
Silicon Graphics

"As the luncheon keynote speaker, you captivated the attention of over 100 human resource professionals with your anecdotes of how you creatively built diverse teams throughout your career....Your personal and professional success stories and suggestions will surely take us to a new level in creating diverse teams within our organizations."
Alice Dendinger, 1999 AHRMA President
Austin Human Resource Management Association

"Your stories were powerful and well received...whenever you came on the group listened raptly and with obvious enjoyment. One participant wrote, 'Mr. Fregger's presentations gave excellent examples easy to relate to.'...Additionally, you were a pleasure to work with due to your combination of professionalism and flexibility. We would enthusiastically recommend you as a speaker and story-teller."

Linda Brumble, Director
Training Section Texas Department of Health

"When we needed help completing the Jack Nicklaus 4 computer golf game, I called Brad Fregger. That's all I needed to do. Then when I began Jack Nicklaus 5, I knew that I wanted Brad if I was going to make the best product and complete it on time and within budget. His ability to take a new group of people and forge them into an exceptional team is beyond question."
David Stafford, President/Founder
Eclipse Entertainment

"The version of The Exorcist that best represents what I was trying to do, get across in the book, is the audio book version, produced and directed by Brad Fregger."
William Peter Blatty


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