Al Lautenslager is an award winning marketing/PR consultant,
direct mail promotion specialist, author, speaker and entrepreneur.
His businesses have helped hundreds succeed in their own businesses.
He is the principal of a Market For Profits, a Chicago based marketing
consulting firm and also the president and owner of a small business,
The Ink Well, a commercial printing and mailing company in Wheaton,
IL. Al appears regularly on radio, as a marketing expert to review
Super Bowl commercials. He has also appeared on TV.
Al has started up businesses and closed them down. He has walked
the walk of a guerrilla marketer. He is a multi-winner of business
of the year awards from various organizations. His articles can
be seen on over 20 online sites in addition to being a featured
business coach for the online site of Entrepreneur Magazine, entrepreneur.com.
Al is a member of the National Speakers Association.
A member of USA Today's small business panel, and a certified
Guerrilla Marketing coach, Lautenslager is also a much-in-demand
speaker on the subject of marketing. Recently, Fast Company Magazine
announced that Lautenslager is a finalist for its annual Fast
50, "ordinary people doing extraordinary things" as
"leaders, innovators and technology pioneers".
Al speaks to audiences wanting to learn more about building their
businesses through low or no cost marketing tactics. Many in his
audiences leave with strategies and tactics they can use the same
day as they hear them.
His leadership has extended to his involvement into the community,
is on the board of directors of five non-profit organizations,
including two chambers of commerce.
Distilled from the best-selling "marketing" book series
in history (with more than 14 million copies sold worldwide in
39 languages), Guerrilla Marketing In 30 Days
encourages busy business professionals and CEO’s to hurdle
the excuses of time, money, or motivation, and take dynamic strides
toward new client acquisition and increased sales by following
a 30-day marketing blueprint.
Al will cover:
What to Do If Your Answers To These Questions are No:
Do you have MORE customers than you can handle?
Can’t decide where to begin marketing?
Aren’t sure how to put the pieces together or can’t
stay motivated and focused?
Al will also discuss what to do if your Advertising Budget is
virtually non-existent and how to get massive PR without an agency.
"Effective marketing is the key to business survival, growth
and success," Al states, "and right here (Guerrilla
Marketing In 30 Days) is the journey." Starting at ground
zero, this presentation cuts a swath through the jungle of marketing
madness, and outlines an effective plan of attack focused on the
day-by-day implementation of key marketing fundamentals.
Gleaned from the same ingenious strategies detailed in the best-selling
series, Guerrilla Marketing In 30 Days delivers a powerful summary
of essential marketing tactics and cuts to the heart of Guerrilla
Marketing, while taking readers to levels of success they may
have deemed unreachable.